"What limit should I carry?" is the question we hear most when a business owner starts shopping for cyber coverage. The honest answer is that it depends, but it doesn't have to be a guess. This guide walks through how cyber limits work, the fine print that shapes them, and a practical way to size your policy. If you're just getting started, read our breakdown of what cyber insurance covers first.
The aggregate limit is the most the policy will pay for all covered claims during the policy period, usually one year. If you carry a $1 million aggregate and have a $600,000 claim in March, you have $400,000 left for the rest of the year.
Some policies also cap what they'll pay for any single claim. Often it matches the aggregate, but not always.
This is where policies with the same headline number start to look different. A $1 million policy might cap certain coverages much lower, such as:
Sublimits usually sit inside the aggregate, so they reduce the total available rather than adding to it. Always ask for a list.
Many cyber policies pay legal defense costs from within the limit. Every dollar spent on attorneys means less available for a settlement. Some policies pay defense in addition to the limit. It's worth knowing which one you have.
The retention is what you pay before coverage kicks in. Higher retentions lower your premium but raise your out-of-pocket cost when something happens. Some policies use different retentions for different coverages, such as a higher one for ransomware.
Business interruption coverage usually requires your systems to be down for a set number of hours before lost income is covered. A shorter waiting period matters a lot for a restaurant on a Friday night or a medical office with a full schedule.
Some policies require you to share a percentage of certain losses, most often ransomware. Read carefully, since it can meaningfully change what you'd collect.
Small businesses often look at limits in these ranges:
These are starting points for a conversation, not recommendations. Your right number depends on your own exposure.
Work through these five questions:
Most cyber policies are claims-made, meaning the claim has to be reported during the policy period. A retroactive date may limit coverage for incidents that started before a certain date. Breaches often go unnoticed for months, so keeping continuous coverage and understanding your retro date matters.
Larger exposures can be handled with excess cyber coverage that sits above your primary policy. This can be a practical way to meet higher contract requirements.
Your exposure changes when you add employees, adopt new software, open a new location, or sign a bigger contract. Revisit your limits at every renewal.
Kastner Insurance Group can help you think through your exposure and compare limit options across carriers. Coverage, limits, and terms vary by carrier and policy. Call 337-291-0018 or contact us.
Next in the series: Key Questions About Cyber Insurance for Louisiana SMBs
Founded in 2017, Kastner Insurance Group is a full-service, independent insurance broker based in Lafayette, LA. Our insurance agents specialize in offering a variety of insurance products tailored to individual and commercial needs, making sure clients receive personalized and comprehensive coverage options from a variety of insurance companies/insurance carriers.
With over 43 years of combined experience, the team at Kastner Insurance Group is dedicated to providing expert advice and exceptional service. They proudly serve professional offices and businesses across Lafayette city/parish, Youngsville, Broussard, Baton Rouge, New Orleans, Alexandria, Acadiana, and statewide in Louisiana.
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